The 5 digital marketing podcasts we actually listened to.
Digital marketing podcasts are a crowded feed of recycled growth hacks. We listened through dozens of shows and pulled clips from five that earn the time. Blunt operators, real numbers, and tactics specific enough to steal.
The Agile Brand with Greg Kihlström
Why we picked itGreg Kihlström's interview show is reliably ahead of the martech curve. Tealium's Zack Wenthe explains agentic commerce, where checkout happens inside the chat window, and asks the uncomfortable question of what your brand looks like when an AI does the presenting.
Defining agentic commerce
28sWhat agentic commerce actually means: searching for shoes and checking out without ever leaving the chat window.
Relinquishing brand control to AI
25sWhen a third-party AI is presenting your brand against your competitors, who decides what gets shown?
The hype of the dead
35sEmail is dead, everything is dead, and yet everything is alive. What's actually scarce, and what to test instead of mourning channels.
The Foundr Podcast with Nathan Chan
Why we picked itNathan Chan gets founders to talk numbers and scar tissue. Molly Sims is candid about spending three years and $2 million of her own money before launching YSE Beauty, and what celebrity does and doesn't buy you in a $200 billion industry.
The founder's school of hard knocks
38sWhy modeling, acting, hosting, and producing turn out to be founder school: gut decisions across ops, marketing, and HR you've never run before.
The strategic long game
43sWhy Sims started her podcast two to three years before launching the brand, and where luck ends and product-market fit begins.
Having the balls to stand up
34sThe moment twenty people on a call thought she was crazy, and the 361% result that says she wasn't.
The LinkedIn DM power move
31sHow a cold LinkedIn DM landed her fractional CFO: “I know I'm nobody, but I'm telling you, I'm the better bet.”
Perpetual Traffic
Why we picked itRalph Burns brings on a sales-psychology guest who is gleefully unafraid of being disliked. The episode is about status games on sales calls: why politeness can read as weakness, and the small acts of defiance that flip who's chasing whom.
Lose my number
30sA three-word, all-caps email sent mid-deal with fifteen people copied, and what it taught a professor's kid from conservative banking about how status actually works.
Stop saying please
19sThe case against please, thank you, and sorry on sales calls. Includes the twice-a-year apology budget.
The reality of status
24sTwo physical things that happen in your body when you talk to someone of higher status, and why they wreck your listening.
The 12:35 meeting
31sWhat to say when a prospect joins your call late every single time: a small act of defiance that resets who's in charge.
The Marketing Millennials
Why we picked itDaniel Murray's show earns its name with guests who actually make B2B content. Heike Young, formerly of Microsoft and Salesforce, dismantles the executive-spokesperson reflex and makes the case that production budget and performance are two different axes.
Ditch the SVP spokesperson
52sThe pervasive belief that the highest job title makes the best spokesperson, and what that mistake looks like across webinars, podcasts, and keynotes.
Lean into the cringe
33sHating how you look on camera isn't a reason to skip video. It's the first thing to push through.
High quality ≠ high performance
39sA bigger production budget does not buy bigger performance, full stop. The proof shows up in brand accounts everywhere.
The spiritual gift of content
40sWanting to be the Shonda Rhimes of your industry is not normal. That turns out to be exactly the point.
The Smart Marketer Podcast
Why we picked itEzra Firestone and John Grimshaw run a working mentor table, not an interview. This one is about the growth levers that actually matter: why micro-optimizations eat 80% of your time, and the revenue ratio that tells you whether you're really growing.
Micro optimizations vs big swings
42sMost companies spend 80% of their time on micro-optimizations. From a man who built a career on them: the case for the bigger swing.
The 60/40 revenue goal
37sThe new-to-returning customer ratio that signals real growth, and why drifting past it quietly points toward decline.
My biggest business mistake
38sThe one colossal mistake Firestone says he made in every one of his brands until about four years ago.
Turn any podcast moment into a video clip people actually share.
Drop in audio and Audiogram does the rest.. clipping, animated waveform, captions, your branding. The distance from episode to social just got even shorter.